Can it, listen to what you are hearing; Then respond in kind. To listen is just as important as to be heard.
Listening is as much an art as it is a skill. Some people are just better at it than others. You can learn to be a good listener though, it takes some time and practice. So lets begin the learning process.
First, its not about you. Keep that in mind and your off to a good start. Listening is all about them, the person who is speaking to you. Its not about mindlessly standing there and being babbled at however. If all you are hearing is “Blah Blah Blah Ginger Blah Blah.” then you are defiantly doing it wrong, even if your name is Ginger. You should be able to ask questions about what you’re hearing. You should absolutely do this, it shows you are interested in what they are saying. Doing this also allows you to interact with the person. Both of these things help build trust and understanding.
Some things to avoid. When the person tells you something you do not ever want to compare what they said or did to something in your own life. Other wise what they hear is “My story is better than yours” and that’s not the objective. In a sales and service type environment you would want to check for understanding by saying things in a similar manner back to them. Don’t repeat what they said exactly just paraphrase it back to them appropriately “I’m sorry that (insert) happened, how are you doing with (insert)” that way they know you were listening and that you care, and you do!
Just remember that a conversation and listening is a two way street. The person you are speaking to may not be as good as you are at it. They may have never thought about it at all. You have now, so start to listen and respond to the people in the world around you. Make more friends network and utilize both to better your results in your life.