“My cousin knows this person who can help me do _________”. Well then, what are you doing standing around here? Get to know that person, connect with them and make things happen.
There is an old saying “It’s about who you know…”. This is true. What’s not mentioned is that you have to build these relationships properly. Don’t use them, befriend them. Take steps, small ones as you take your 3rd party relationship to another level. You may be related to someone in your desired business but this does not guarantee it to be a successful relationship. Grow these relationships as we have taught before – with TAC; The Art of Conversation.
You have to keep in touch with people. Don’t just say hi, as if that’s all it takes. Follow ups and call backs make a huge difference. A wonderful follow up is always sending something special on a certain day. Know their holidays, birthdays and even anniversaries. A nice email, or post card is a great way to keep in their light. Also, it doesn’t hurt to send an email once a month as a “hello, hope all is well… I noticed you were doing… all the success to that…” You’ll figure it out from there.
Knowing someone is not being their friend. Make friends, make nice, and always support what THEY are doing. It is important for you to do that so they pay notice to what YOU are doing. I like to offer support in other ways outside your normal “good luck buddy!”. I offer to help, for free. Giving your time is worth more to them, then asking for money. Plus, it gives you a chance to Network among new crowds. Keep pushing forward, I have faith in you and so should you!