Today’s Tip – 4 Levels to marketing; Level 1: Solidifying a base and support for that base
Getting the buzz out there on your “product”. Letting your name get heard, seen and in their hands. This part of your marketing is about “Advertisement”. You have a concept, name, idea and big dream, now you have to get it going. Think of it as wanting a baby. You need to set up the goal, and your foundation. So when your child is born you already are waiting and ready for it. Once you know what you are working for you need to plant the seed to grow your baby.
Planting the seed to let it happen. Getting a buzz out there is the whole point of Level 1 Marketing. Without a buzz no one will be interested. You really want to stay away from throwing things in people’s faces. That is why we start a small buzz. “HEY LOOK WHAT I HAVE HERE!!!” is not as powerful as… “Hey… did you hear about this thing that’s out there?”. Hit the world of Advertising with this strategy. Advertising, as we have spoken about, is all about posting your name places.
Some ideas to get you started would be working the social media forums, and getting your main website out there. Connect all your outlets to lead to one major site… YOUR SITE! Start talking about what you have all over the place, get people talking about it. Start giving little things away for free, talk with magazines, radios and anything else you can get your name going out there. These are the secrets to Level 1 Marketing. It leads you into the next Level which is more about Exposure! See you tomorrow…