Branding : Image

Today’s Tip – Branding : Image

Your company’s life starts with “Branding”. Client’s buy into your brand. Once you have someone’s interest there is only a small chance they will become a life long client. Earning their trust, keeping them, and finding new ways to bring in clients takes a lot of calculated work. Adjusting your brand every few years is a good way to start, but what is your brand? This comes from your “Business Plan”. Read the company’s “Mission Statement” to get an idea of your branding direction.

Image starts with your look; Colors, stylized photos, building, etc. Your branding image should express your mission, company’s ideals, and even personality. With M&M, they are all about fun. If you take a look at their brand you’ll see how they created a playful image for the children in all of us. Even their message is all about having fun. Take a moment to realize your image. Ask yourself

“What am I trying to convey to the audience?”

In a few words or less, branding is a “Name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers. Branding began as a way to tell one person’s cattle from another by means of a hot iron stamp. A modern example of a brand is Coca Cola which belongs to the Coca-Cola Company. How will you stand out?

Here is a list of things to get you started on. Also check out This Longer explanation of branding. (BLOG)

Logo Design to create the value of your product or service
• Letterhead, Business Cards and Invoices
• Web site and interactive design
• Brochures and Handouts that explain the products and their value to the buyer
• Business presentations, beginning with the telephone
• Exhibits and Trade Show presentation
• Product and packaging design
• Professional Customer Service


About BBR Productions Inc,

Our mission is to bring reality to your dreams by being an affordable all inclusive production company for every type of venture and those who wish to find success in their possibilities. In 1996 BBR Productions Inc., began which was strictly an illustration company working with local illustrators and comic book company’s. In 1997 BBR Productions Inc., expanded adding audio recordings, graphic and web design, photography and mass marketing. BBR Productions Inc., first major client was TENEbRAE although other bands were signed on to the company roster for marketing and graphic design layouts. During 2000 BBR Productions Inc., began setting up small local shows and organizing large musical events featuring national acts throughout the Tri-state area. Working with musical acts, comedians and actors BBR Productions Inc., expanded yet again to more of an all inclusive entertainment company. In 2007 Began doing more with direct consultation, helping others create opportunities as well as managing more acts. 2008 marked the 1st annual Laughter is the cure show, helping raise money for foundations such as "Multiple Sclerosis Foundation" and various "Cancer Foundations". Soon to be on its 5th year. In 2013 BBR Productions Inc., opened its offices on Long Island NY allowing space to do in house seminars helping others realize their dreams with the help of people who have already been there. On October 3rd, BBR Productions Inc., will open their second office in Holbrook growing from 1,000 square feet to 3,800 square feet.
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5 Responses to Branding : Image

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