• Marketing – Building a fan base
Building a fan base is an age old desire. Entertainers, business, even inventors are without sales if there is no fan base. A group of people desiring a part of their brand’s message. These loyal fans will buy and support every venture they can afford. There are even times they cannot truly afford it but they love that sports team so much! So how does one build their fan base? Below are 3 inventive ways to ensure the growth of fans.
• What is your why? Why do you do what you do? Fans attach themselves to a message. If they believe in that brand’s message, or values, they will embrace the future of that brand. They are not interested in you, they are interested in what you are representing. Take one of your favorite brands or celebrities. Why do you pay to be a part of their lives? Study your favorite things, and not the results, but the process of why you care.
• Figure out your brand. A brand is made up of your voice and image. The voice is what you stand for. Your overly way you present your message verbally. What are the things you believe in speaking about? A voice is based on your values and what you want to push in your growing celebrity. At BBR Productions we believe in working together. Our universal message is represented in our actions, words, and physical imagery / style.
• Interact as much as possible. Connecting with a fan grows their connection with you. The more you respond with their efforts it will then encourage an interest in you. This is easily accomplished in our day with the internet. Utilize social media as an outlet to interact directly with fans. Always respond to comments, shares, and messages. Within reason of course, and appropriateness on their end too. Let them know you hear them.
PS… Can you find the monkey?
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